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Brand Retro with Cyberdogz

Jul 28, 2020

In this episode, Mike discusses one of his company sizzle words (Next Level) and the process of identifying what (tools) you have to work with from a marketing perspective and the process of figuring out how to make the most of those tools.



  • Talking about sizzle words - 0:28
  • Two sizzle words for Mike -...

Jul 21, 2020

Mike and Cyberdogz writer, Katie Jenison, discuss what Brand Storytelling is, the approach, what it all means, and when it applies to your own brand.



  • How storytelling applies to branding - 1:39
  • It takes time to understand your brand - 2:57
  • Telling the story of your brand - 3:46
  • Consistency as a piece of...

Jul 14, 2020

Mike and Cyberdogz writer, Katie Jenison, discuss some of the main points of building a successful blog and as always, how to approach this process in a way that makes YOUR brand unique.



  • Why blogs are great - 1:53
  • The importance of creating value and content - 3:43
  • You want your message to be received -...