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Brand Retro with Cyberdogz


Jul 14, 2020

Mike and Cyberdogz writer, Katie Jenison, discuss some of the main points of building a successful blog and as always, how to approach this process in a way that makes YOUR brand unique.

 

Highlights

  • Why blogs are great - 1:53
  • The importance of creating value and content - 3:43
  • You want your message to be received - 4:55
  • You need to have a plan - 8:31
  • The importance of your social marketing - 11:20
  • Spending time generating content - 13:52
  • Finding your voice and content - 19:13
  • What’s the process? - 20:44
  • Finding the best keywords and phrases - 26:00
  • Why emails are great - 28:27
  • Figuring out your goal - 29:38
  • Being authentic when you are writing the content - 33:35
  • Be honest with yourself - 35:41
  • Choosing a content management system - 36:59

 

Episode Resources