Aug 29, 2024
Join us on this episode of Brand Retro as we chat with Lauren Litt, the multifaceted owner of Lil Shameless Plug. Dive into Lauren's unique journey from scream queen actress to social media maestro, where she blends her passions to create a dynamic business model. Discover how authenticity and precise storytelling in social media can transform personal connections into business success. Whether you're a budding entrepreneur or an established business owner, Lauren's insights on the intersection of acting and business offer valuable lessons on building a brand that's truly your own. Tune in to learn how you can make your mark by being unapologetically yourself in the business world.
Who’s the Guest?
Lauren Litt is a multifaceted entrepreneur who seamlessly blends
her passions for acting and social media through her business, Lil
Shameless Plug. As the owner and driving force behind this vibrant
social media management company, Lauren focuses on empowering
coaches and entrepreneurs with the skills they need to excel in the
digital world. Her unique approach to social media education is
heavily influenced by her acting career, where she’s known for her
dynamic presence both on and off the screen, including roles in
various (self-proclaimed) B-level horror films.
Lauren’s philosophy extends beyond typical social media tactics; she utilizes acting exercises adapted for business to help clients discover the "character" of their brand. This method helps businesses articulate a clear, compelling identity that captivates and engages their ideal customers. As a coach and consultant, Lauren’s goal is to demystify social media for those who feel overwhelmed by it, providing them with the tools and confidence to harness its power for their business success.
Highlights
10:56 - Using social media for storytelling.
21:32 - 2024 social media trends.
24:37 - Realistic expectations for social media campaigns.
16:40 - Importance of engagement over followers.
Episode Resources
- Connect with Mike Brevik:
- www.brandretro.com
- http://www.cyberdogzmarketing.com/
- mike@cyberdogzmarketing.com
- Connect with Lauren Litt
- https://lilshamelessplug.com/
- https://www.linkedin.com/in/lauren-litt/
- https://www.instagram.com/getsocialhappy/
- https://linktr.ee/lauren.litt
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