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Brand Retro with Cyberdogz


May 12, 2020

This "Brand Spotlight" episode is an outstanding interview with Limitless founder, Michaela Schell. We talked about the journey from this chaotic idea and/or loose concept, to wrangling in all the details, making this idea come alive, to now Limitless the brand and the mission behind it all.


Highlights

  • Michaela’s business and brand - 0:35
  • Marketing companies - 1:51
  • Networking companies and how they work - 3:15
  • The idea of building a brand - 3:53
  • When everything started - 7:00
  • How to make the first step - 11:21
  • The best piece of advice for listeners - 15:01
  • Formulating ideas for your brand - 19:09
  • Always think of your intention - 24:56
  • The Limitless Brand - 26:19
  • What step to take next - 28:39
  • What we can learn about Limitless - 29:40
  • A story about Limitless - 32:54
  • The idea of the podcast - 35:12
  • Think about what is right for your brand - 36:00
  • Forcing a company to rebrand - 38:31
  • Paying attention to other brands that you like - 44:33


Episode Resources